What is Business Simulation?

Business simulations, also referred to as management simulations or business games, can be used in both professional and academic settings. But what are they exactly?

Business Simulation

Business simulations are experiential automated tools where participants manage a virtual company, either in teams or individually. Strategic and operational decisions have to be made to improve company performance, often competing for points in a series of rounds against fellow participants. Business simulations embed experiential learning through making real business decisions.

Risk-Free

Business simulations allow professionals to make risk-free decisions and test scenarios that would otherwise be too risky for businesses to make.

Alignment

Overcome organizational silos and integrate R&D, purchasing, production, sales, and more to connect your entire organization with a single source of truth and purpose.

Instantaneous

Allow decision-makers to monitor and optimize their management decisions using insightful, interactive, real-time dashboards.

Cost

Many businesses suffer huge losses because of bad investment decisions. In a business simulation, investment decisions are actually free.

How It Works

Our simulations are based on a five-step approach: Collect, Analyze, Decide, Evaluate, Simulate.

01 Step 01

Collect All Relevant Information & Data

Understand the current business position and context of the business case.

02 Step 02

Analyze and Explore Trends and Opportunities

Dig deep into data analysis and discover future opportunities and market potentials that best fit your business needs.

03 Step 03

Decide Which Way to Go

Decision-making starts here; make decisions based on deep data analysis, trends, context scenarios, and future opportunities.

04 Step 04

Evaluate Your Decisions' Business Outcomes

You got it wrong! It's ok, our simulations are risk-free. Good luck next round.

05 Step 05

Simulate & Improve

By repeating rounds, you will understand the best path to take by experiencing different scenarios and learning from your own mistakes... keep going until you hit the figures.

What we do?

Illuminate business concepts with risk-free team exercises. All our business simulations are built on a powerful, stable, and AI-enabled online platform.

Featured Simulations

Explore our most popular business simulations and experience real-world decision making in a risk-free environment.

  • Retail International Business Phone Ventures

    Retail International Business Phone Ventures

  • The Tour Operator

    The Tour Operator

  • Sports Retail Company-Advance

    Sports Retail Company-Advance

  • My Chocolate Factory

    My Chocolate Factory

  • Smart Health

    Smart Health

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