Supply Chain & Logistics
We help clients unlock maximum value across operations, driving efficiency and effectiveness in procurement, service operations, supply chain, and beyond.


The Shoe Co. - Startup
In the Trainers Start-up simulation, student teams run a start-up sports shoe company, analyzing data and refining entrepreneurial skills to develop and implement growth strategies. Competing over several rounds, they track results using KPIs, make strategic decisions, and adapt to external events to boost performance on the Balanced Scorecard. The simulation offers hands-on experience in launching a business, requiring students to consider barriers to entry, investment, HR, and inventory—factors that help shape product direction and ensure objectives and KPIs are realistic.
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Sports Retail Company-Advance
In this strategic management simulation, participants act as directors of their own sports retail company. They create and launch a business strategy, then make operational decisions to outperform competitors across market segments. The objective is to make decisions that have the greatest impact on improving company performance and increasing stock value. The simulation allows students to design, launch, and manage their own strategy for their own sports retail company. This begins with outlining their company's vision, setting targets and SMART objectives, undertaking SWOT, PESTLE, stakeholder analyses, and determining the value model, CSR strategy, and other considerations.
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Global Phone Ventures
This international business simulation engages business professionals in managing a multi-national company, similar to Apple, Huawei, and Samsung, the company's main line of business is smartphones. Participants compete in teams over multiple rounds, each representing one year of business operations. Teams must make strategic decisions on market entry strategies for regions they wish to penetrate. In each market, they can either diversify or apply a global strategy. Participants must remain informed about global developments—including economic changes, geopolitical events, trade disputes, protectionist policies, and advancements within the technology sector.
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Grow Your Business - Ray&Go
In this case study, the participant manages a company that is already up and running and earning income from product sales. It has all the machinery and employees necessary for production. The participant’s goal is to make the business succeed within a year by building up new sales channels, accomplishing innovation projects, and stabilizing the company’s economic status. In addition, the participant will manage the end-to-end lifecycle of the product, from the conception of the idea, through its production, and up to sales.
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