Understand and apply cost leadership strategy, product leadership, or customer intimacy strategy
Get ready for the unpredictable future
The Shoe Co. - Startup
In the Trainers Start-up simulation, student teams run a start-up sports shoe company, analyzing data and refining entrepreneurial skills to develop and implement growth strategies. Competing over several rounds, they track results using KPIs, make strategic decisions, and adapt to external events to boost performance on the Balanced Scorecard. The simulation offers hands-on experience in launching a business, requiring students to consider barriers to entry, investment, HR, and inventory—factors that help shape product direction and ensure objectives and KPIs are realistic.
What You will Practice in this business simulation
This business simulation will cover the following areas:
Gain a greater understanding of the opportunities and challenges available in managing a B2C start-up company
Enhance operational efficiency by managing supply chain, logistics, and warehouse capacity
Set an effective business strategy designed to increase sales and company growth
Learn how to set business SMART objectives and KPIs
Learn more about the impact of external events on their company's performance
Gain a great understanding of distribution channels and their best fit for your strategy
Learn more about socio-cultural factors when entering new markets
Click to know more about this interactive AI-based simulation module
We enable businesses, professionals, and practitioners to experience and manage real business scenarios in a risk-free environment.
Interactive AI-Enabled Business Simulation Software
The simulation software uses embedded algorithms to amend scenarios based on difficulty level. In addition, AI chat serves as a supplementary resource for participants to receive a truly personalized learning experience.
Integrated Knowledge Base
The knowledge base provides users with access to a variety of materials presented in various formats; this includes training videos, articles, frameworks and other materials focused on content-related topics. These resources are designed to introduce users to new concepts and offer guidance throughout the simulation.
Supporting Charts / Graphs, Instant Messages & Videos
Mohakat business simulations are fully loaded with various business frameworks, models, charts, graphs, ready market analysis tools and templates. This enables participants to perform macro and micro analysis at country, industry, market, and business level.
Teamwork, Competition and Fun
Participants get the chance to work in diverse teams, improving problem-solving and decision-making. This enhances morale, communication, and trust, while easing stress and workloads. Competing teams create a fun and rewarding experience.
Decision Making
It’s all about business decisions. Mohakat simulations enable participants to overcome organizational silos and make decisions in various functional areas such as Strategy, Operations, R&D, Marketing, HR, and Finance to connect the entire organization with a single source of truth and purpose.
Financial Reports
After each round of operation, the impact of decisions made are reflected in the financial reports. This includes Balance sheet, Income statement, P&L statement with insightful messages and reminders.
Performance & Results
The system has auto evaluation based on simulation module specific KPIs. Participants can check their performance at the end of each round and take necessary actions accordingly.
