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The Tour Operator

In the Tour Operator business simulation, participants work in teams to manage their own online travel and tourism company. Teams should decide on destinations’ offerings for targeted groups based on their business strategy. They should also determine what service levels should be required, what allotment deals to procure, and what prices to charge. The overall aim is to improve company performance, increase market share, and outperform the competition by gaining points via the simulation's Balanced Scorecard. This business simulation is played in rounds where each round is equivalent to one year of operations. In each round, the teams conduct an internal and external analysis consisting of indicators such as market shares, market segments, financial position, news events, local representative results, Balanced Scorecard and more.

The Tour Operator
A05

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What You will Practice in this business simulation

This business simulation will cover the following areas:

Demonstrate an understanding of the complexities of the tourism industry, identifying the numerous stakeholders involved

Understand how departments and functions interact and how decisions affect one another

Assess and evaluate the role that each stakeholder plays in the development of tourism destinations

Analyze the importance of relationships between stakeholders

Make recommendations and provide solutions for effective tourism development

Manage distribution channels and learn targeting and positioning techniques

Learn performance improvement techniques and apply them in real-life scenarios

Evaluate business financial statements and results

Click to know more about this interactive AI-based simulation module

We enable businesses, professionals, and practitioners to experience and manage real business scenarios in a risk-free environment.

  • Interactive AI-Enabled Business Simulation Software

    Interactive AI-Enabled Business Simulation Software

    The simulation software uses embedded algorithms to amend scenarios based on difficulty level. In addition, AI chat serves as a supplementary resource for participants to receive a truly personalized learning experience.

  • Integrated Knowledge Base

    Integrated Knowledge Base

    The knowledge base provides users with access to a variety of materials presented in various formats; this includes training videos, articles, frameworks and other materials focused on content-related topics. These resources are designed to introduce users to new concepts and offer guidance throughout the simulation.

  • Supporting Charts / Graphs, Instant Messages & Videos

    Supporting Charts / Graphs, Instant Messages & Videos

    Mohakat business simulations are fully loaded with various business frameworks, models, charts, graphs, ready market analysis tools and templates. This enables participants to perform macro and micro analysis at country, industry, market, and business level.

  • Teamwork, Competition and Fun

    Teamwork, Competition and Fun

    Participants get the chance to work in diverse teams, improving problem-solving and decision-making. This enhances morale, communication, and trust, while easing stress and workloads. Competing teams create a fun and rewarding experience.

  • Decision Making

    Decision Making

    It’s all about business decisions. Mohakat simulations enable participants to overcome organizational silos and make decisions in various functional areas such as Strategy, Operations, R&D, Marketing, HR, and Finance to connect the entire organization with a single source of truth and purpose.

  • Financial Reports

    Financial Reports

    After each round of operation, the impact of decisions made are reflected in the financial reports. This includes Balance sheet, Income statement, P&L statement with insightful messages and reminders.

  • Performance & Results

    Performance & Results

    The system has auto evaluation based on simulation module specific KPIs. Participants can check their performance at the end of each round and take necessary actions accordingly.

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